ECOMMERCE MARKETING + GROWTH STRATEGY

Turn more ecommerce traffic into customers.

Taray Consulting connects offer strategy, paid acquisition, storefront conversion, and retention so every campaign has a clearer job and every click has a better path to purchase.

Offer. Traffic. Conversion. Retention. One commercial plan.

Ecommerce marketing across the customer journey

  • Offer & campaign strategy
  • Shopify & landing-page CRO
  • Paid media strategy
  • Email & retention
  • Growth planning

MARKETING WORKS BETTER AS A SYSTEM

More traffic will not fix a weak customer journey.

Paid media, creative, product pages, offers, email, and retention all shape the sale. We find the weak link before recommending more spend or another campaign.

Request a marketing audit
Growth marketing diagnostic
EXAMPLE OUTPUT
Priority focus Offer → Ads → PDP → Retention
01
Sharpen the campaign offerMake the promise clear before the click.
HIGH IMPACT
02
Improve landing-page conversionMatch the ad promise and answer purchase objections.
NEXT
03
Build retention journeysTurn first orders into repeat customer value.
PLAN

ECOMMERCE MARKETING THAT REACHES EXECUTION

Strategy across acquisition, conversion, and retention.

Bring us one underperforming channel or the full growth plan. We connect the campaign, storefront, and customer journey around measurable priorities.

01

Ecommerce marketing strategy

A structured plan connecting positioning, offer, channels, storefront conversion, and retention.

  • Channel and funnel review
  • Campaign priorities
  • 90-day marketing roadmap
02

Offer, creative & conversion

Align the offer, campaign angle, landing page, and product-page proof around one clear buying decision.

  • Offer positioning
  • Creative and message direction
  • CRO priorities
03

Paid growth & retention advisory

Senior marketing support for paid acquisition, storefront testing, email, retention, and performance decisions.

  • Paid media review
  • Email and lifecycle planning
  • Performance insights
TARAY / GROWTH MARKETING PLAN
MARKETING OPPORTUNITY MAPWhat launches next?
90-DAY PLAN
OFFERCampaign angleReady to brief →
PAID MEDIAProspecting planMapped →
STOREFRONTPDP message matchReviewing →
RETENTIONWin-back flowNext sprint →
MARKETING PRINCIPLEBudget follows evidence, not noise.

A PRACTICAL GROWTH MARKETING PLAYBOOK

Leave with a marketing plan your team can run.

We turn the review into a prioritized plan: which audiences, offers, campaigns, pages, and retention plays deserve attention next.

1

See the customer journey

Connect the ad, offer, storefront, purchase, and repeat order.

2

Choose higher-impact campaigns

Put budget and effort behind the clearest opportunities.

3

Move from strategy to launch

Translate priorities into campaign, creative, CRO, and lifecycle briefs.

CHOOSE THE RIGHT LEVEL OF SUPPORT

Ecommerce marketing support that fits your stage.

Start with an audit, solve one growth problem, or add ongoing senior marketing support.

WHAT YOU ACTUALLY RECEIVE

Marketing outputs your team can use.

No vague growth claims—just practical direction your team can turn into campaigns, pages, tests, and retention work.

01

Marketing diagnostic

A clear view of channel, funnel, conversion, and retention gaps.

02

90-day growth plan

A sequenced marketing plan tied to impact, effort, and ownership.

03

Campaign & CRO briefs

Actionable direction for offers, ads, landing pages, product pages, and email.

04

Measurement framework

The marketing signals that show what to scale, fix, or stop.

YOUR NEXT MARKETING MOVE

Ready to make your ecommerce marketing work harder?

Tell us where performance feels stuck—paid traffic, conversion, offers, or retention. We’ll start with the real marketing problem.